Theater of Dreams Grant

If you rebuild it, they will come.

In a time not too long ago (in a galaxy not too far away), we were all regulars at our favorite local theater, popcorn and soda in hand. While the way we watch movies might’ve changed, we know there’s nothing quite like enjoying one on the big screen.

Welcome to the Plex Theater of Dreams Grant. As lovers of cinema and loyalists of independent theaters, we’ve instituted this program to lend a helping hand to one deserving local movie theater, and in turn, the community it serves.

More about the Grant

What’s included in the grant?
The chosen recipient will receive a financial grant of $100,000, along with on-the-ground volunteer support from Plex employees. The details and timing of volunteer services provided by Plex will be finalized after the grant is awarded.

Why does Plex care?
As an independent company in an industry filled with much larger competitors, we know how it feels to stand alone, while relentlessly following our vision to spread the magic of entertainment. But beyond it all, we just love going to the movies. And we never want it to stop. For anyone, ever.

What’s the application deadline?
Great question. Here’s the details:

  • Open Call: August 29, 2023
  • Deadline: October 10, 2023
  • Announcement: Late November, 2023

Am I eligible?

Your application will be considered by our review committee, and evaluated based on your written proposal, video submission, and other eligibility factors listed below. Our ultimate goal is to ensure that the theater selected gets the maximum benefit from the grant, making dreams once thought impossible, come true.

Applicant theaters must:

  • Be a currently registered nonprofit organization under Section 501(c)(3) of the US Internal Revenue Code.
  • Be an independent movie theater (read: not part of a chain of theaters) located in the United States, owned and operated by residents of the USA.
  • Be open to on-the-ground volunteer support from Plex, and be able to provide a list of tasks/jobs for volunteers as part of their application.
  • Have clearly defined ownership.
  • Have a minimum tenure of 10 years.
  • Be willing to have their theater and its staff featured on Plex social media and all other marketing communications.

To apply, you must include:

  • A cover letter detailing the theater’s role and contribution to its community. (We’re not measuring the greatness of the cinema hall by the square footage it rests on, but by the weight it holds in the hearts and minds of the people around it.)
  • A viable business plan with clear steps for improvement/revitalization, including budget and timeline. Business timeline must highlight 2-4 improvements that can be implemented by June 2024.
  • A link to a short video that gives a tour of the theater, along with a brief introduction of the people that run it and any other stories that would illustrate why they are most deserving of the grant.

More questions? Get in touch with us at [email protected] and we’ll get back to you with all the information you need.

Applications for the Theater of Dreams Grant are now closed.

We had an incredible response from some truly great theaters across the country, and we would like to thank all the applicants for taking the time to create such heartwarming submissions.

Click here to meet our first ever Plex Theater of Dreams Grant recipient.

From one independent, to another.

Plex is an independent, global streaming media destination made by the fans, for the fans. A personalized hub for movies, Live TV, and hit shows—everything on Plex is curated by real people who live, love, and breathe entertainment. Available in 180+ countries and 81 languages, Plex leads the streaming industry with international and foreign language content. Along the way, we’ve also partnered with the biggest names in entertainment, including A+E, A24, AMC, BBC, FOX, Hallmark, Lionsgate, NBC Universal, Paramount Global, PBS, Warner Brothers, Discovery, and more. Want to get to know us better? Head over to for more information.

Plex Theater of Dreams Terms & Conditions

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